Marketing & Growth
Industry Solutions & Consulting Marketing Specialist
Remote|Full-Time|3–6 years|Global Industry Verticals
About the Role
- Enterprise customers expect technology partners to understand their industry, business priorities, and operational challenges — not simply explain technical capabilities.
- Hubops is seeking an Industry Solutions & Consulting Marketing Specialist to develop industry-specific positioning, research-led content, and client-facing materials that strengthen our consulting and technology services proposition.
- You will collaborate with consulting specialists, business development professionals, technical teams, and marketing colleagues to translate Hubops' capabilities into relevant business narratives.
- The ideal candidate combines industry curiosity, B2B marketing expertise, consultative thinking, and the ability to communicate sophisticated ideas clearly.
What You'll Do
Industry Positioning & Solutions Marketing
- Develop industry-specific messaging for selected sectors such as manufacturing, financial services, healthcare, retail, automotive, and logistics.
- Research operational challenges, business transformation priorities, and technology adoption trends within target industries.
- Translate Hubops' services into industry-relevant business outcomes and solution narratives.
- Develop value propositions for application modernization, AI adoption, enterprise integration, cloud transformation, and digital operations.
- Coordinate with consulting and technical teams to ensure messaging is accurate, credible, and commercially relevant.
Consulting Content & Thought Leadership
- Develop executive briefings, industry perspectives, insight articles, research summaries, and whitepapers.
- Create diagnostic frameworks, assessment guides, and client education materials with appropriate subject-matter experts.
- Support webinars, leadership discussions, expert interviews, and industry-specific knowledge programs.
- Develop informative content that helps business leaders assess challenges and understand potential transformation approaches.
- Maintain a high standard of editorial accuracy, evidence, and professional communication.
Sales Enablement & Commercial Support
- Build industry-specific capability decks, case study materials, proposal content, and client presentation assets.
- Support business development teams with tailored messaging for priority accounts.
- Develop structured industry opportunity briefs and relevant talking points for client meetings.
- Collaborate with demand generation teams to distribute insights to targeted business audiences.
- Measure content engagement, use in sales opportunities, and contribution to account development.
Cross-Functional Collaboration
- Work closely with consulting, engineering, market intelligence, and growth marketing teams.
- Convert technical knowledge into accessible, business-focused communication.
- Maintain consistency across website messaging, campaigns, sales materials, and consulting collateral.
- Support the development of reusable industry playbooks and solution narratives.
What You'll Bring
- 3–6 years of experience in B2B content strategy, solution marketing, product marketing, industry research, or consulting communications.
- Strong writing, research, synthesis, and storytelling abilities.
- Experience developing sophisticated content for business and technology decision-makers.
- Ability to understand technical subjects and connect them to business outcomes.
- Familiarity with enterprise marketing, industry segmentation, and consultative selling.
- Experience creating executive presentations, case studies, whitepapers, or commercial collateral.
- Strong collaboration and project management skills.
Preferred Qualifications
- Background in IT services, technology consulting, SaaS, enterprise software, or professional services.
- Experience supporting account-based marketing or complex B2B sales cycles.
- Knowledge of at least one priority industry and its technology transformation challenges.
- Experience interviewing executives, consulting specialists, or technical subject-matter experts.
What Success Looks Like
- Stronger Hubops positioning within selected industry segments.
- High-quality industry and solution materials adopted by commercial teams.
- Increased engagement from relevant enterprise decision-makers.
- Improved sales readiness through credible, differentiated client-facing content.
- Clear contribution to consulting visibility and commercial opportunity development.
Why Join Hubops
- Help define how Hubops communicates its expertise to business leaders across industries. You will transform research, technical insight, and client challenges into compelling narratives that influence strategic conversations and support meaningful enterprise transformation.